the cards.

Read the keywords associated with each card in the ETA Tarot deck below!
Each card has been assigned 'Upright & Reversed' keywords. Based on the surrounding cards in the reading, or the position of the card, you can apply either set of keywords - adapting it to your intuitive perception of the card's imagery.
Keep in mind, everyone will connect with the imagery differently, and there is extensive information about each of the cards traditional meaning available via Google if you would like a more in depth analysis!  
 
Alternatively, if you would like to discuss a particular card more, or contribute your personal interpretations (we would love that!), then please visit our ETA TAROT LIVE BLOG for posting questions & answers regarding card explanations!
The Fool
The Fool

Upright: Beginnings, Innocence, Spontaneity Reversed: Naivety, Foolishness, Recklessness, Risk-Taking Represents the birth of all creativity & desire.

The Magician
The Magician

Upright: Skill, Concentration, Resourcefulness Reversed: Manipulation Deceit, Trickery Signifies that the reader holds much creative power & energy to begin a new life cycle.

High Priestess
High Priestess

Upright: Subconscious, Spirituality, Intuition Reversed: Lack of Knowledge, Lack of Self-Trust and Self-Belief, Superficiality.

Empress
Empress

Upright: Opportunity, Fertility, Femininity, Beauty, Nature & Abundance Reversed: Creative Block, Dependency on others

Emperor
Emperor

Upright: Authority, Solid Foundation, Structure Reversed: Domination, Rigidity, Inflexibility

The Hierophant
The Hierophant

Upright: Organized Religion, Tradition, Beliefs Reversed: Restriction, Challenging Conformity, Questioning Tradition

The Lovers
The Lovers

Upright: Union, Balance, Psyche Reversed: Disharmony, Immorality, imbalance

The Chariot
The Chariot

Upright: Focused Pursuit, Will-Power, Balance, Control Aligned with Destiny. Reversed: Distraction, Indecisive, Misled, Agression

Strength
Strength

Upright: Positivity, Determination, Faith Reversed: Negativity, Distraction, Weakness

The Hermit
The Hermit

Upright: Independence, Wisdom, Resilience Reversed: Entrapment, Unfocused, Codependency

Wheel of Fortune
Wheel of Fortune

Upright: Luck, Change in Perspective, Amusement, Wit. Reversed: Chaos, Malice, Ineptitude

Justice
Justice

Upright: Fairness, Truth, Cause and Effect Reversed: Dishonesty, Lack of Accountability, Unfairness

The Hanged Man
The Hanged Man

Upright: Reflection, Indecision, Patience Reversed: Sacrifice, Change, Missed Opportunities

Death
Death

Upright: Transition, Change, Transformation Reversed: Resistance, Depression, Stagnation, Boredom

Temperance
Temperance

Upright: Moderation, Purpose, Balance, Capability Reversed: Excess, Addiction, Short-Sighted

The Devil
The Devil

Upright: Obsession, Lust, Ego, Bondage Reversed: Humility, Abstinence, Detachment, Breaking Free

The Tower
The Tower

Upright: Upheaval, Sudden Change, Revelations Reversed: Situational Awareness, Avoidance of Disaster, Fear of Change

The Star
The Star

Upright: Transformation, Inspiration, Serenity Reversed: Despair, Discouragement, Uninspired

The Moon
The Moon

Upright: Illusion, Irrational Fear, Anxiety, Insecurity, Introspection Reversed: Drained, Zombie, Confusion

The Sun
The Sun

Upright: Freedom, Joy, Beauty, Vitality, Confidence Reversed: Lack of Success, A Passing Cloud, Have Faith

Judgement
Judgement

Upright: Introspection, Realization, Confrontation, Self-Cognition Reversed: Malice, Hubris, Ignorance, Restart, Paradox

The World
The World

Upright: Completion, Integration, Accomplishment, Travel Reversed: Lack of Completion, Missing closure, Not Accepting Responsibility.

The Curator
The Curator

Upright: Visionary, Overseer, Creator, Careful Selection, Gestalt, Syngery Reversed: Closed Minded, Narcissism, Manipulation, Stagnation, Repeating Mistakes *This card is unique to the ETA Tarot. It is meant to be an 'optional' extensions to the Fool's Journey. Or it may be used as al alternative card to The Fool (or be removed from readings entirely)

The Thriving Artist
The Thriving Artist

Upright: Intuitive, Aligned, Thriving, Abundance, Momentum, Motivation, Clear Vision, Spiritually Guided Reversed: Jealousy, Competition, Compassion, insecurity, Survival Mode Regression. *This card is unique to the ETA Tarot. It is meant to be an 'optional' extensions to the Fool's Journey. Or it may be used as al alternative card to The Fool (or be removed from readings entirely)

Ace of Pentacles
Ace of Pentacles

Upright: Prosperity, Abundance, Manifestation Reversed: Lost Opportunities, Greed, Corruption

2 of Pentacles
2 of Pentacles

Upright: Faith, Harmony, Growth Reversed: Doubt, Disorder, Stagnation

3 of Pentacles
3 of Pentacles

Upright: Teamwork, Collaborate, Learning, Seeding, Intention to Manifestation, Apprenticeship, Initial Fulfillment Reversed: Competition, Arrogance Blocking Wisdom, Lack of Teamwork, Disregard for Skills

4 of Pentacles
4 of Pentacles

Upright: Stability, Security, Protectiveness Reversed: Materialistic, Greedy, Resistance to Change, Hoarding

5 of Pentacles
5 of Pentacles

Upright: Isolation, Insecurity, Financial Loss, Spiritual Loss Reversed: Recovery from Loss, Spiritual Poverty, Persistence

6 of Pentacles
6 of Pentacles

Upright: Distribution, Donation, Solvency, Give & Take Reversed: Selfishness, Domination, Debt

7 of Pentacles
7 of Pentacles

Upright: Perseverance, Profit, Reward, Achievement Reversed: Lack of long-term vision, Limited Success

8 of Pentacles
8 of Pentacles

Upright: Focus, Determination, Magic Reversed: Distraction, Procrastination, Unreliable

9 of Pentacles
9 of Pentacles

Upright: Opulence, Gratitude, Success Reversed: Ungrateful, Frivolous, Dependance

10 of Pentacles
10 of Pentacles

Upright: Very positive omen, Good Luck, Success in Love/Life/Wealth Reversed: Positive Omen, Don't Take Chances/Gamble, Appreciation/Count your blessings, Thankfulness

Page of Pentacles
Page of Pentacles

Upright: Learn, Dream, Start of Action Reversed: Blockages, Frustration, Re-Commit

Knight of Pentacles
Knight of Pentacles

Upright: Routine Effort, Patience, Thoroughness Reversed: Laziness, Disorganized, Stagnation

Queen of Pentacles
Queen of Pentacles

Upright: Practical, Motherly, Down-to-earth, Financial Security Reversed: Imbalance in work/family commitments, Self-centredness, Smothering

King of Pentacles
King of Pentacles

Upright: Security, Power, Abundance, Worldly Success, Conquer Reversed: Authoritative, Domineering, Controlling, Divide & Conquer

Ace of Cups
Ace of Cups

Upright: Believe, Have Faith, Creativity (Be creative) Reversed: Self Restraint, Fear, Repression

2 of Cups
2 of Cups

Upright: Balance, Protection, Seduction Reversed: Secrets, Lack of Trust, Skepticism, Disharmony

3 of Cups
3 of Cups

Upright: Celebration, Creativity, Friendship & Harmony Reversed: Emotional Immaturity, Isolation, Creative Block

4 of Cups
4 of Cups

Upright: Re-evaluation, Contemplation, Gratitude Reversed: Withdrawn, Boredom, Missed Opportunities

5 of Cups
5 of Cups

Upright: Loss, Regret, Despair Reversed: Acceptance, Change, Hope

6 of Cups
6 of Cups

Upright: Reunion, Innocence, Nostalgia Reversed: Unrealistic, Stuck in the past, Naivety

7 of Cups
7 of Cups

Upright: Fantasy, Illusion, Imagination Reversed: Temptation, Slight of Hand, Diversion

8 of Cups
8 of Cups

Upright: Desire to move on, Change, Disappointment Reversed: Fear of change, Hopelessness, Stagnancy

9 of Cups
9 of Cups

Upright: Contentment, Contemplation, Fulfilled Dreams Reversed: Disappointment, unmet Expectations, Overindulgence

10 of Cups
10 of Cups

Upright: Joy, Soulmate, Fulfillment, Idyllic Reversed: Disruption, Conflict, Disharmony

Page of Cups
Page of Cups

Upright: Chance encounter, Creativity, Synchronicity Reversed: Emotional Immaturity, Creative Block, Addiction

Knight of Cups
Knight of Cups

Upright: Passion, Imagination, New Opportunities Reversed: Jealousy, Unrealistic, Moodiness

Queen of Cups
Queen of Cups

Upright: Calm, Compassionate, Emotional Security, Introspective Reversed: Insecure, Neediness, Dependant, Disappointment

King of Cups
King of Cups

Upright: Emotional Wisdom, Compassion, Peacefulness Reversed: Manipulative, Vindictive, Self-Deception

Ace of Wands
Ace of Wands

Upright: Inspiration, Power, Passion, Potential, Creativity -The Time is Now! Reversed: Lack of Motivation, Procrastination, Baggage

2 of Wands
2 of Wands

Upright: Freedom, Power, Restlessness Reversed: Fear of the Unknown, Banality, Restrictions

3 of Wands
3 of Wands

Upright: Beginnings, Journeys, Foresight Reversed: Delays, Obstacles, Trapped, Unnecessary Journeys

4 of Wands
4 of Wands

Upright: Peace, Prosperity, Union Reversed: Chaos, Hardship, Separation

5 of Wands
5 of Wands

Upright: Disagreement, Competition, Strife, Tension, Conflict Reversed: Conflict Avoidance, Increased Focus on Goals/Tasks

6 of Wands
6 of Wands

Upright: Perseverance, Recognition, Triumph Reversed: Struggle, Ignorance, Obstruction

7 of Wands
7 of Wands

Upright: Long-term Success, Perseverance, Strength Reversed: Giving Up, Overwhelmed, Overly Protective

8 of Wands
8 of Wands

Upright: Freedom, Creativity, Decision Time Reversed: Sacrifice, Impulse, Movement